Food and beverage brands rely heavily on local availability. Customers want to know where they can buy a product today, not next week.
A store locator for the food and beverage industry helps brands manage distributors, retailers, tasting rooms, and specialty stores in one place.
Why “where to buy” matters in food and beverage
Unlike many other industries, food and beverage purchases are often spontaneous. A clear store locator helps:
- Drive foot traffic to retailers
- Support distributor relationships
- Reduce confusion about availability
- Strengthen brand presence in local markets
According to Nielsen, shoppers are more likely to buy food products when availability is clearly communicated at the local level.
Managing distributors and retailers
Food and beverage brands often work with multiple distributors across regions. A good store locator makes it easy to:
- Upload hundreds of locations via bulk upload or Google Business Profile Integration
- Group stores by region or channel
- Update availability as distribution expands
This is especially useful for growing brands entering new markets.
Filters that matter for food and beverage
Common filters in food and beverage store locators include:
- Retail vs tasting room
- City or region
- Special offerings
These filters help customers find the right place faster and reduce frustration.
Wineries, breweries, and specialty brands
Many wineries, breweries, and specialty food brands use Storemapper to guide customers to tasting rooms and retail partners. This approach supports both direct to consumer and wholesale strategies.
You can explore real food and beverage examples in our case studies section.
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Simple setup, long term value
Food and beverage teams often want tools that marketing can manage without engineering help. A store locator should be easy to update, flexible to customize, and reliable during peak traffic.
Launch your food and beverage store locator
If your brand depends on local availability, a store locator is not optional. It is part of the customer experience.
👉 Create your food and beverage store locator here
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